Since Apple bought the online music service Lala last year, many experts have speculated that Apple will use Lala to start an iTunes subscription service. There are many subscription services like Zune, Napster and Rhapsody that have largely been flop. So there is less likelihood that Apple will join the losing race. However, Michael Robertson, former CEO of MP3.com says that Apple will use Lala’s technology to store a personal music library online. He wrote on Tech Crunch:
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